Top 10 facts on Google 14th Birthday in 2012

Wishing very happy birthday to Google .

It's the 14th birthday celebration for Google this year. Google is facing so many challenges to retain its values and add new as well. Here are few facts for Google that they have to fight against or for better search engine experiences.

1. Orkut is dying almost specially after Facebook popularity globally.
2. Google plus is unable to challenge Facebook as expected.
3. Recent Panda updates, Caffeine update, Penguin update and other algorithm updates been very stressful for Google. Visit here Google panda updates in 2011
4. Google can too commit genuine mistakes like this in past days.
5. It was not fresh update in Google SERPs as they always promise for better user experiences.
6. Removing artificial and unnatural links given in the Google webmaster tools is not much helpful for people but very much helpful for Google. It was a hugely discussed topic among internet communities in last few months since after google penguin update started.
7. Disavow tool from Bing is a creative change that could be challenging for Google search in future. SEO communities like it and support it a lot.
8. Google have been able to remove scrapped content from SERPs for various industries searches online.
9. Google Android mobile/tablet application is gaining huge success specially in India, with Google Play store to download various mobile applications.
10. Recent changes from Google been very challenging. Expecting Google be on their world "Don't be Evit".

You will like to see this creative post on Google 13th birthday last year.

Thanks, please share your thoughts in comments.

Deepak Rajput

Artificial or Unnatural links Webmaster tool messages - Do it for Google as did in past

Artificial or Unnatural links Webmaster tool messages - Do it for Google as did in past.

I love Google a lot, but remember the thin line between confidence and over-confidence.

Now Google being smart again. They are using people for something they should do from their end. They are not sharing any data with webmaster about the source of the errors or all other backlinks list that they think is unnatural and must be deleted. They are not transparent on the source of the errors but want the entire world should do it because they need it. They must simply do something from their end instead of asking the entire world to do it for them.

People please do not support them all the time for what they want to do. They already have huge data with them, they doing great research and analysis using that, They have control in millions of websites now and there are so many other things as well. And the credit for this goes to all the WEBMASTERS using Google Analytics, Webmaster Tools, Google Drive and many other Google software without knowing the fact that how does Google uses that data.

Webmasters from across the globe are helping them a lot (knowingly or unknowingly), yet they want them to scan millions of websites for them and get the bad backlinks removed for their website, and that too when they are not sharing any list of unnatural links in the WMT. Its weird. The final thoughts and decision lies with you 'the readers' and 'users'.

Again I love Google since starting but my love and likeliness for them may change if they keep moving the same way.

One other user opinion on the same topic:

Sgt_Kickaxe msg:4434939

7:13 pm on Mar 29, 2012 (gmt 0)

My issue with this - this is a Google created mess, why should I clean it up? The content on other sites shouldn't be my business one way or the other and I shouldn't have to waste time and resources if the content is not mine to begin with. If anything my issue is with Google for my being unfairly ranked poorly, if/when it happens. So the question is: What is google going to do about this? If it's not happening then all is well, if it IS happening I'd expect Google to fix it... not send me messages to fix what's not on my site, ya know?

rlange msg:4434980

8:48 pm on Mar 29, 2012 (gmt 0)

fathom wrote: I didn't read the thread so no idea what others have posted but you didn't plant yourself as a competitor you planted yourself as the website owner... huge difference... how did you advised Google that you where "a competitor" and not the "webpage owner"? He purchased the links. He didn't simply place them on other, unrelated sites under his control. There's nothing connecting those purchased links to the person doing the purchasing, so no way for Google to know if the links were the result of a site owner with poor judgement, a third party with poor judgement, or a third party engaging in some attempted sabotage. -- Ryan

Never testing the exact premise of your theory (on a real competitor) is proof your theory can not stand up to scrutiny.
tedster msg:4434995	9:34 pm on Mar 29, 2012 (gmt 0)
	A big reason why this idea of negative SEO has gained so much traction in recent times is the absolute FLOOD of messages about unnatural backlinks sent out through Webmaster Tools. That's where Google's big error is, IMO - in those indiscriminate, automated messages. I seldom see a link profile that doesn't have that kind of spammy junk, and in at least some cases I know that the website itself did not have anything to do with placing those spam links. In other cases, after a little poking and prodding, I do find that in fact they DID have responsibility, but never thought much about it because there were no immediate repercussions, so they forgot all about it. (Oh yes, one of our workers did run xrumer a few times, but nothing recently.) My feeling right now is that Google sent out that barrage of messages without much forethought, and indeed, may have sent them to any webmaster whose profile shows bad links beyond a certain level - without much thought given to how legitimate the criticism is in each case. In some cases, it seems like ignoring the message has so far caused no problem. In other cases, rankings did take a dive within a week to ten days. The biggest problem for me is that Webmaster Tools data has been notoriously undependable. That makes it very difficult for me to buy into these warnings. Does negative SEO exist? In some markets, yes... it's like a gang war! And that's nothing new at all. The funny thing about those markets is that the businesses involved also use all kinds of black hat ranking tactics anyway. If these recent messages from Google are an attempt to clean up the "sewer" that Eric Schmidt complained about, they are a dud and a public relations nightmare.

idolw msg:4434700	8:56 am on Mar 29, 2012 (gmt 0)
	I have a solution for all these problems. I simply do not log into Webmaster Tools at all. I do just the right stuff to promote the site, no shortcuts, etc. Life's easier that way.

SEOPanda msg:4437755	10:04 pm on Apr 5, 2012 (gmt 0)
	Instead of reaching out to everyone to change links which I am not sure if G even thinks is a problem, what if we simple 404 the page? Would that in effect be "removing the backlinks" ? Thanks

It's not fresh update in Google SERPs

Google always claim to provide best possible fresh and latest update to its users. They had been doing many changes in past using Google panda update, Caffeine update, Penguin update etc. but all seems in vain. There result is still not fresh enough.

See this image below where one 14 May news is coming on 12 June result for the most competitive industry in the world.

I suggest google should start reworking on such irrelevant results in their SERPs. They always claim to provide fresh result but this result makes it clear that they still have to work on there strategy or rework on the applied methods for fresh results.

It seems now days that they are giving more preference to websites with keywords in domain name while the other parameters are not being applied properly. You may see such results in the SERPs where websites with small online status or even not fulfilling Google guidelines are coming on top while other good websites are coming down in SERPs.

Google recently did on Panda Update 3.7 so we can hope that this have been considered and applied there else this just indicate that Google even not providing fresh and relevant update.

Follow me on twitter here (@DeepakRajput)

Happy Birthday Google - See all google faces since 2002

Happy Birthday Google

Click here to watch all Google faces since the age of 4 years in 2011 here

Google Real Face at the age of 13th today

Google bonding with travel industry with new search facility

Here’s the latest update from Google search engine. The Google team has revised the organic search results for flights oriented destinations around the world. I haven’t checked it all yet but if your search for “flights to london”, “Flights to Edinburgh”, “Flights to Delhi”, “Flights to Perth” or any other such possible keywords combinations then a new section will appear just after the Google sponsored listing or above the Google organic searches.

This is the new update from Google which will make it difficult for travel agents and price comparison websites to derive the organic traffic from Google searches. Google team acted smartly for the travel industry and their research team came to a better way to provide the relevant results in this most competitive industry around the world.

The update is good and helpful to the visitors looking for flights booking to a particular destination. It will show the “Flights from”, “Duration” and “Airlines” information on searching a particular destination like “Flights to Mumbai”. You may find more information on clicking destinations given under the FROM section or can go the official website of any particular airline on clicking the airline name given under the AIRLINE section.

You will find the information about non-stop flights, indirect flights, Flights in a day, air travel duration to that destination, and all available airlines with Valid Through time.

This new update is really interesting. It will make it more challenging to the travel agents and price comparison service provider websites (like southalltravel.co.uk and cheapflights.co.uk) to get the traffic from Google organic searches. This airlines flights search help will appear just about the organic search result pages where the travelers may opt to directly go the official website of any airlines instead of going to any travel agent. Google would a taking so much advantage out of this and probably they will make huge money from this section itself but not sure what is their next strategy.

But one thing is seems to be sure that Travel Agents and Price Comparison service provider will face a lot of challenge due to this and will have to double-up their efforts to extract organic traffic from Google. Even this is going to be very competitive for the seo professionals to optimize and generate more traffic from Google organic searches.

Well this is the beginning of new concept from Google and would be helpful to the holiday-makers and travellers looking to book flights to any destination. They can have a good idea about the available airlines, air travel time, distance and possible time validity through this new search facility from Google.

We still have to see if this is just a permanent or a temporarily update from Google.

How to Make Money From The Google Wonder Wheel

Here are some possible and interesting ways in which you can make money by using the google wonder wheel:

1. Webmaster – Make money by discovering related keywords you wish to target while focusing on your niche. The easiest is to choose your niche and to stay focused on a main keyword which usually gets a lot of hits from the search engine, however there are other keywords from which you can gain more traffic and convert more visitors to cash – traffic = money and don’t you forget it.

2. User – Save time by exploring relevant results related to the original keyword you search for. Whether it’s for a research you are doing, a term paper or just about anything else consuming your time (time is money in case you forgot/didn’t know), Google wonder wheel can tell you what you are missing or need to search and save you that precious research time.

3. Advertiser – Make money with the google wonder wheel by discovering what’s hot and related to your product or the product you advertise. Advertising cost more when it’s directly related to the product. However, if you find other relevant products or products using this tool you can save money on advertising and make money from related products.

4. Manager – Mind Mapping takes time and cost money. Save some time and money and make yourself and your company money by using the Google Wonder wheel for data mining on ongoing projects.

Source: the Google Wonder Wheel is completely free

Google Wonder Wheel – the online search tour with Google

Google Wonder Wheel by Google, this is really amazing. Just search for a single term and see the relevant nodes as per Google indexed database. This is really amazing. Google shows relevant terms in the wonder wheel format according to your search query. Just click on any one of them and you will be taken to the next layer for the wheel. The wheel keeps moving following your choices. It will keep moving and you can see the results in the WWRPs (Wonder Wheel Results Pages).

The main objective of Wonder Wheel is to simplifying and arranging search results globally. It shows related search terms to the current searched query and thus enable you to explore relevant search terms which might be the ones you originally wanted to search for, or simply give you more options to gain more information.

For one simple thing you don’t need to put many efforts to remind the last term or the very first term you used to find the answer of your query. See the snapshot of WWRPs when you search for a query like “USA”


View the step by step installation of Google Wonder wheel here

(http://www.googlewonderwheel.com/google-wonder-wheel-step-by-step))
It the wonderful implementation where Google will guide the searchers either by color or last related searches to the paid link or paid results.

Google PageRank update 2010 - Followup

Well the update was not visible so much and did not had any impact in the organic ranking but is good enough to filter the redundant pages from results. I have noticed it's changes in the indexed pages in Google database apart from page generic PageRank and backlinks update. It's very obvious now that Google is becoming smarter than anything you might have ever thought of. The update is very important to synchronize Google followup for producing relevant results from the well maintained databases of websites.

by this update Google is trying to retain the quality pages and filter the rest. So if you are regular follower than just check the indexed pages using Google site: operator. You will notice the difference. I really like this update from Google. You are there if you make sense else you are filtered.

I am sure that Google is planning something big for the data it collects from the web and ofcourse SERPs which will be visible soon. Probably you need to rethink your SEO technique and online marketing approach if it will move the way I am thinking. Curiously waiting for the next update and how it will reflect. Thanks - Deepak Rajput

Google PageRank update 2010

It seems Google PR update 2010 is going on globally. I have noticed some update in few of the travel websites where pagerank has moved up. There is page rank update for a website from 6 to 7. Even some of the website which has 1 or 2 page rank before has gone up for 3 or 5. But still some of the websites PR is stable with no changes. But this is only PR update, where no impacts are visible in organic ranking of keywords so far. Rest depends how Google will move on from here onward.

It's not looking major update so far. Anyway, its big for sure when Google doing it globally. PageRank is updating for enitre domain - Home Page and Inner pages. Although it is more then this but still the basic parameters of the update seems the backlinks, references and obviously the onpage page optimization and development. Even its not sure if Google has done any big change in the Algorithm to synchronize the world wide web data. Probably the changes are not visible so much so far but would be helpful to Google and Internet users in long term.

The final outcome is still to come. The PageRank update of 2010 has started and it may take from 5-15 days for entire reflection as per yester year trends. Google technology has developed so much, so it may end up so early before you notice any change too. Everything depends on what is the Google PR approach this time. let's see how it will end up and it's reflections - fingure crossed !! ??????? -- Deepak Rajput

Canonicalization - URL preferences for Google

Google engineer, Matt Cutts, discussed about URL canonicalization in his post long time back. He explained about how URL canonicalization is helpful for Google to pick a preferred URL based on keyword research.

So what is URL canonicalization?
URL canonicalization is one of the Google technique that allows you to publicly specify your preferred version of a URL. A web server could return completely different content for different URLs. When Google “canonicalizes” a url, it pick the url that seems like the best representative from that set. Setting a Canonical URL will help Google to decide which URL to be canonicalized for aparticular set of pages. like if you set "www.canonicalizedurl.com" then Google will canonicalize this URL among "www.canonicalizedurl.com" ,"canonicalizedurl.com" , "www.canonicalizedurl.com/index.html", "www.canonicalizedurl.com/home.aspx", "www.canonicalizedurl.com/default.php"

How Canonical URLs works?
It helps Google to find the most priority page when calculating the most relevant page to display in search results.

Even Google using Canonical URLs
see here http://www.google.com/trends

How to Add Canonical URL in your site?
Use the following code inside the section to set preferred URL for your website pages:
link rel="canonical" href="http://www.example.com/product.php?item=swedish-fish"

You can also use a relative path to specify the canonical, such as ?
According to Google "relative paths are recognized as expected with the tag. Also, if you include a link in your document, relative paths will resolve according to the base URL."

Google Tips and Advices for Canonical URL
http://googlewebmastercentral.blogspot.com/2009/02/specify-your-canonical.html

The Followers
1)Should we use the Canonical URL with http:// or without it. Google is using it without http:// in Google Trends while they have advised to use it with http:// ... Technically both the URLs are different from canonical URL perspectives and are considered seperately.

2)It show some 404 pages if you apply it without http://
It generate 404 pages that are nowhere in the site (e.g.)
http://www.example.com/Main/www.example.com/Main/
http://www.example.com/Main/ABC/www.example.com/Main/ABC/

It seems such pages are generating with the logic of URL in address bar+canonical URL. In the example http://www.example.com/Main/ is browsed page URL and www.example.com/Main/ is canonical URL in browsed page.

Probably this could be resolved using http:// with canonical URL.

Please let me know your feedback on this.

Thanks. Deepak Rajput !!

Google Update October 2009

Well the PR Toolbar update is here for sure. It has major impacts on webpages where RPL/link exchange is being done. But some minor impacts on the domain page PR.

Apart from this there are changes like a 3 PR ranking sites is showing PR0 now. One thing that I come to know is that google has given more weight to webpages updating frequently. But yes the change should be relevant. Not spamming or unethical activity.

Although it has minor changes in Google SERPs but it will reflect soon in coming months. Google do not do anything irrelevant or valueless. They will use it somehow for better results.

I'll try to post other interesting information on this soon.

Google Top tools list for website data tracking and analysis

Google Analytics for Traffic Analysis
Google Webmasters for website tracking
Google Alerts for setting keywords alerts
Ping a New blog in google to be crawled by google
Google Froogle - google products listing
Google Diagnostics - to check how a website is harmful for your readers
Google Adwords - for advertisement in Google search and content network. (paid)
Google Adwords keywords too - to get idea about keywords performance in a month.
Google Suggests - for Google keywords suggestions.
Google Toolbar - to track the PR of a website and other stuff as per google and your setting.
Google Trend - for checking the keywords trend and a rough idea about competitors website traffic.

These are few of the top tools provided by google for free. You will see some more interesting stuff about google and other search engines in my coming posts.

Google Quality parameters

Google Quality guidelines - specific guidelines for Webmasters and SEO

* Avoid hidden text or hidden links.

* Don't use cloaking or sneaky redirects.

* Don't send automated queries to Google.

* Don't load pages with irrelevant keywords.

* Don't create multiple pages, subdomains, or domains with substantially duplicate content.

* Don't create pages with malicious behavior, such as phishing or installing viruses, trojans, or other badware.

* Avoid "doorway" pages created just for search engines, or other "cookie cutter" approaches such as affiliate programs with little or no original content.

* If your site participates in an affiliate program, make sure that your site adds value. Provide unique and relevant content that gives users a reason to visit your site first.

If you determine that your site doesn't meet these guidelines, you can modify your site so that it does and then submit your site for reconsideration.

recent google search update

Google Googling 2009

It seems Google is googling again. It came into my notice first time on 5th of Feb when I seen many of the keywords dropped in ranking and a huge decline in Google traffic. I was shocked, just thinking what to do and how to recover the ranking of the keywords. For my surprise after 24 hrs of painless headache and sleepless night, I seen a big change. I got the keywords ranking back in the same position or in better position, I scolded myself for wasting time and getting stress unnecessarily.

By the time I was happy about recovering keywords ranking and organizing the process, I got the same reflections in my website on 8th of Feb. But this time it was more shocking the former one. I thought it might have been some update from Google which is over now. I was a bit relax that time, but it was not so. It happened again. I was just looking the answer to why its happening. I start thinking that may be it's Google update that occur every year in the starting month, and happening again in 2009. This change put me in doubt and I started thinking about datacenter update of 2009. I had been thinking about this but again for my surprise about keywords ranking in Google. I found all the keywords ranking again and traffic increased to the same level as were before. I was happy again and relaxed. I notice that it recovered in the interval of 27 hrs.

But it seems Google is still not tired and in the mood to dance more. There's another change notice on 10 of Feb. The starting time of the reflection was same as of the 5th of Feb. Sudden drop in keyword ranking, loss in the traffic.....organic searches lost. And the worst one.

May be some .. Google Algorithm Update 2009 .. is going on from Google or any regional "Datacenter Update" is happening. Only the final outcome of this change may can solve the mystery. There is keyword ranking loss for many keywords and no impacts on many others. Is it a sign of .. -950 Penalty .. of Google or .. -30 Penalty .. is about to cursed. It's ok if its -950 Penalty because as usual it will not effect at all or to a minor extent by the end of the result. But it'going to be very stressful if its a -30 Penalty because this reflect that google has lost its trust on the domain and penalized it manually to appear below in SERPs.

All in all, it's quite visible as per Google tendency so far that nothing such is done so it put any -30 penalty. It's not appearing too a Google algorithm update, and also not seems like datacenter update. May be it could be -950 Penalty, but it's not sure what it is at all.

Well let's see what it is at all and how the impact could be of this. But everybody pls post your comments on the same because this is going to have major impacts in the history of Google search history.